The collection develops the plant theme with large-scale graphics, ethereal shadows and abstract impressions, ranging from exotic tropical forests to meadows with enormous flowers.
Antoine de Saint-Exupéry wrote that what is essential is invisible to the eye. By giving shape and colour to water, the Genesis collection desires to reveal to us the ultimate transparent element.
Conceived as an ethereal diorama depicting an array of visual stories, the wallcoverings in this collection evoke the shimmering mirrors of Monet’s paintings and express the beauty and ancestral life of our planet in a colour palette made up predominantly of blues and greens.
The collection develops the plant theme with large-scale graphics, ethereal shadows, and abstract impressions, ranging from exotic tropical forests to meadows of enormous flowers.
How the collection came about
Water makes up 70% of the earth’s surface and the human body, and has always been regarded as synonymous with life. Which is why our contact with this primordial element, and the nature we closely associate with it, has often been explored in the past as a decorative or functional element in architecture. In today’s world we feel a sensorial need for this and it permeates contemporary interior design with the promise of peace and relaxation: total immersion in the deep, in silence, in the slow and rhythmic lapping that relaxes and restores.
The highly emotion-arousing wall landscapes in this collection, ideal for bathrooms and wellness areas, create mesmerising and enigmatic displays that we can immerse ourselves in and each time what takes centre stage is a super-size tropical plant, water in its various forms, seascapes or symbolic images.
In addition to providing fabulously unusual interior spaces, the vast array of decorative pat-terns makes it possible to personally experience the physical and mental benefits that wa-ter and plants can have on our eyes and our minds all year round.
Decorative themes, colour palette
The designs make clear reference to the sea and plant vegetation, with stylised and structured shapes that evoke the theme of water and nature. Foliage and plants from all over the globe appear in extra-large version, alongside sea urchins and sea snails, Mediterranean landscapes or simple symbols. These floor-to-ceiling images delight the spirit and the mind, drawing us deep into captivating distant worlds that are yet to be explored. These are imaginary islands of serenity that allow us to escape everyday life.
A deliberately muted colour palette heavy on a blend of cool hues (grey, azure, air force blue, steel blue, emerald green) is dotted with occasional warmer sunnier colour, such as golden sand and copper brown, which create a stunning contrast and add light and vitality.
Glamora’s first waterproof wallcovering was created to showcase visual contact with water, forever linked to a strong sense of well-being, and was designed for restful home interiors as well as spas and hotels. Bathrooms and spas are presented not just as functional spaces but as places where we can enjoy a private, all-important moment to restore the mind and body. Responding to specific needs, the designs in this collection adorn walls with images of objects whose clear, distinct outlines are gradually done away with in order to incorporate and merge with the main star of the show. This is water and, by extension, water in its purest, most essential and primordial form.
GlamFusion, the patented waterproof wallcovering, ready-to-use
GlamFusion is a bespoke-design, tailor-made wallcovering with non-repeating pattern, specially patented for spaces which come into contact with water and requires no additional waterproof applications.Over two years of research have gone in to responding to the increasingly more complex and specific demands of architecture and interior design devoted to wellness environments.
The perfect combination of technical functionality and style, it is a high-performance, innovative covering for walls which come into contact with water or are subjected to intense mechanical force or chemical exposure. Its special surface overlay makes it resistant to scrapes and intense force. At the same time, the smooth, nonporous surface prevents mould and bacteria. Its light, delicate and flexible structure is extremely resistant, making it a versatile and functional covering that lasts. In addition, the ease and speed with which it can be installed allows for significant savings in terms of time.
The bespoke-design, tailor-made wallcovering with non-repeating pattern, specially patented for spaces which come into contact with water and requires no additional waterproof applications.
Bathrooms, showers, kitchen backsplashes, spas and gyms of residential, commercial, hospitality and healthcare indoor environments.
Roll width: 95 cm / 37.4 in Roll length: Custom Thickness: 0.4 mm / 0.015 in Weight: 1.08 oz/sq ft | 330 g/m²
Decorated technical fabric and protective overlay.
Euroclass C-s1, d0 (EN 13501-1) Greenguard Gold compliant inks Patent for industrial invention of GlamFusion® n. 102018000006616